Tag: marketing

Get Your Sequence in Order

There are hundreds of ordinary examples of actions we perform in a certain sequence without thinking. We put on our jeans before we put on our shoes because reversing the sequence doesn’t work well. The same logic applies to marketing an invention we produce.

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A Savvy Disruption

Pinna’s recent success can teach entrepreneurs why podcasts are becoming increasingly relevant, how to launch a new product or a successful business, how to use social media to promote your product, and much more.

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Your Primo Podcasting Primer

Podcasting is a key part of any holistic digital marketing strategy for inventors or anyone in the business of selling—not to mention that there is something inherently social about the sort of connection a podcaster makes with his audience, particularly compared to other content mediums.

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